This week, we made a selection of organizations that are creating gigantic value for all their stakeholders. We call them ‘super companies’. Every day, a new video will be posted of a super company that uses their vision to create value for their employees, customers, shareholders and society.
Today’s feature is the online shoe store Zappos. Their motto is to ‘deliver happiness’ and because of their enormous happy customers and employees their revenue is now over 1 billion dollars. “We talk to our customers for as long as they like, and use no scripts”: says Zappos CEO Tony Hsieh. Their longest recorded phone call is over 5 hours!
Want to read more about Zappos and other inspiring international case studies? Order the book ‘ Creating Lasting Value – how to lead, manage and market your stakeholder value‘ on Amazon.